How Much Money Did Taylor Swift’s Eras Tour Really Make? Here’s The Mind-Blowing Total
For her whole Eras Tour, Taylor Swift’s fans stayed in that lavender haze.
Over two years and 149 enchanting shows, the “Cruel Summer” singer’s international tour sold a whopping total of $2,077,618,725 in ticket sales—not including sales from the highly-coveted merchandise or online ticket resellers. And after exceeding $2 billion, the cultural phenomenon made history with double the gross ticket sales of any other concert tour, per The New York Times.
Taylor marked the end of an era at her final show in Vancouver on Dec. 8, cherishing the moment with an emotional look back at the past two years.
"We have toured the entire world with this tour, we have had so many adventures,” the 34-year-old said at the sold-out show at BC Place stadium, “ it has been the most exciting, powerful, electrifying, intense, most challenging thing I’ve ever done in my entire life."
Indeed, Taylor revealed the astonishing number of fans she had the pleasure of interacting with over the course of the 22-month tour.
"We’ve got to perform for over 10 million people,” she continued, “and tonight we get to play one last show for you here tonight."
And along with the millions of fans that got to experience the magic of crying to “Marjorie” and trading friendship bracelets with a stadium full of other Swifties, some of today’s biggest celebs knew all too well that they couldn’t miss seeing the show themselves.
From the pop superstar’s boyfriend and Kansas City Chiefs tight end Travis Kelce to her bestie Blake Livelyand her husband Ryan Reynolds, Taylor brought many stars to the stands. Even some unexpected ones, including tennis star Serena Williams, High School Musical alum Ashley Tisdale and Prince William along with his and Kate Middleton’s kids Princess Charlotte and Prince George.
But the Deadpool & Wolverine actor was especially honored to be there—and he didn’t hesitate to gush over Taylor’s ability to put on a fabulous show.
“When I’m 95 yrs old and my wife and kids wheel me outside and into the sun so I can drink a sandwich,” Ryan wrote on Instagram after attending a show in October, “I’ll still be talking about seeing this show in New Orleans.”
The 48-year-old—who shares kids James, 9, Inez, 8, Betty, 4, and Olin, 22 months, with the It Ends With Us actress—even applauded the positive impact Taylor’s tour had on local economies along with the hearts of her many fans.
“Not just because it’s one of the best things I’ve seen/heard/felt. And not only because you see the staggering and positive economic impact this tour has on small businesses all over NOLA — a town that’s been thru so much for so long,” he continued. “The main reason I’ll never forget this show is because it brings people together in so many ways. And in 2024, (where that feeling is scarce as hell) it’s a special and incredibly rare thing.”
For more celebs that rocked their friendship bracelets while attending the Eras Tour, keep reading…
XThe comedian and wife Elle Key turned the Eras Tour into a date night in Toronto, Canada. He tweeted in November 2024, "And the night is just getting started! So excited to be at my first @taylorswift13 concert."
"Our family attended the Taylor Swift concert at Hard Rock Stadium in Miami where Billy Joel/Elton John’s ‘Face to Face’ concert previously held the seating record," he wrote on Instagram. "Taylor’s second concert at Hard Rock Miami set a new record and ushered in a new era at Hard Rock Stadium. We were so happy to be a part of this record-breaking concert! Plus, we got to celebrate with her mama. Celebrating someone’s success does not negate your own. She is showing our girls all that is possible. Onward and upward."
Travis Kelce, Prince William, Princess Charlotte & Prince George
Taylor made her relationship with Travis Instagram official June 21, 2024, with the help of the royal family as they all joined her backstage at her concert in Wembley Stadium in London.
Prince William, Princess Charlotte & Prince George
Taylor also took another selfie with the royal family at her Wembley show.
Nicola Coughlan, Cara Delevingne & Jonathan Van Ness
The trio united in the VIP tent in London on June 21, 2024.
Leslie Mann & Jonathan Van Ness
The Knocked Up actress also hung out with the Queer Eye alum at the Wembley concert.
Travis Kelce & Jonathan Van Ness
The NFL star was a true London Boy at Wembley Stadium with the Queer Eye star.
Jonathan Van Ness & Nicola Coughlan
Dearest reader, how adorable is this friendship?
Gayle King & Channing Tatum
The two bumped into each other at one of the singer's shows at SoFi Stadium in Inglewood, Calif. in August 2023.
Channing Tatum
The Step Up star showcased his dance moves.
Christina Milian
The "Dip It Low" singer and her teen daughter Violet were in a lavender haze at Taylor's Paris show in May 2024.
Jessica Capshaw
The Grey's Anatomy actress attended the Eras Tour in France in May 2024, captioning this pic with the Midnights lyric, "Cause we were in Paris."
Travis Kelce & Rita Ora
"It’s fair to say Sydney always delivers," Rita Ora captioned Instagram photos from Taylor's Feb. 23 show, including a snap with Travis Kelce. "Or shall we say our TayTay @taylorswift always delivers!”
Taika Waititi, Taylor Swift & Rita Ora
Taylor's dad Scott Swift delivered an epic photobomb.
Katy Perry
"Got to see an old friend shine tonight," Katy Perry captioned footage on Instagram from the Feb. 23 concert.
Tom DeLonge & Rebel Wilson
The Blink-182 rocker—whose band was playing near Taylor's Sydney venue on the same day—and the Pitch Perfect alum hung out in the VIP tent.
The Oscar winner captioned the moment with friends in Mexico City, "Spamming u w really good @taylorswift Eras Tour content."
The Pretty Little Liars star attended with friends Morgan Pesante, Katie Greenthal and Claire Leahy. "Omg??? @taylorswift putting on a show that was so good I can't even process," she wrote. "Nostalgic, empowering, and sparkly."
The "Bad at Love" singer got in the spirit by making friendship bracelets to trade with fans during the last Los Angeles show.
Mariska Hargitay & Savannah Guthrie
"Still in the afterglow of the most magical night," the Law & Order: Special Victims Unit star wrote on Instagram Aug. 9 after a bejeweled night out in L.A. "Deepest gratitude to @taylorswift for your poetry and wisdom. You inspire us and connect us to our #delicate tenderness, joy, hope and strength—and most of all, our wish to live and love courageously."
Sharing pics from an L.A. show, Chris Olsen quoted the T.Swift lyrics in his caption, "I DON'T KNOW HOW IT GETS BETTER THAN THIS."
"Eras tour (Dylan's version)," the influencer captioned fits of her rocking a Stella McCartney outfit. "@taylorswift you are a goddess best night ever."
Spencer Pratt & Heidi Montag
The Hills stars filled a blank space in their calendar with a date night in Los Angeles at the Eras Tour. Heidi Montag captioned their pics, "This was the concert of a lifetime! Legendary! Thank you for the tickets @taylorswift."
Jessica Alba & Cash Warren
"@taylorswift with the fam," Jessica Alba wrote, "what a show!" She and husband Cash Warren celebrated their love story by taking their kids Honor, Haven and Hayes.
The Mad Max star danced to "Shake It off" with her kids August and Jackson. "Thank you for the best birthday ever @taylorswift!!!" she wrote. "We had such a great f--king time."
Paula Abdul & Vince Vaughn
"What a SHOW," Paula Abdul wrote while posting for a photo with Vince Vaughn and Taylor's parents Scott and Andrea Swift in Los Angeles.
James Kennedy, Paula Abdul, Scheana Shay & Ally Lewber
The Vanderpump Rules stars made their wildest dreams come true on the floor with Paula.
The "No One singer" attended the Aug. 5 show at SoFi Stadium in Los Angeles with her 8-year-old son Genesis.
The actress attended one of Swift's shows at SoFi Stadium in Los Angeles with Anastasia Beverly Hills cosmetics founder Anastasia Soare and her daughter, Claudia.
What's Your Reaction?
